CX Unicorn Blog

Ideas. Inspirations. Insights.

Sharing latest ideas, inspirations & insights from the world of Digital. ​

Stages of Digital Transformation

December 25, 2019

Patented Smart Indoor Navigation Solution Introduced by CX Unicorn

December 10, 2019

GDPR Compliance Guide

December 5, 2019

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August 27, 2019

Let’s take a minute and think about what really happens at a conference!

Customer engagement, connecting with people, learning new things, having fun, follow up – These are a few of the basic things. Do you want to up your game and bring about a change in the way you do...

Facebook’s founder Mark Zuckerberg recently announced about changes in the structure of the platform’s news feed. 

Instead of news articles and videos from pages, the social media network will go back to its roots and prioritise content from friends and family. 

These ch...

2017 was the year of the ‘BOT’, and undoubtedly several banks have taken their first steps towards “conversational commerce”. Due to artificial intelligence, chatbots can pursue and continue a conversation. That is the beauty of modern innovations. 

During 2016-2017, we...

Snapchat introduced stories back in 2013 as a way to create content that only lasts 24 hours. This idea was very appealing to a younger audience, who felt free to be visually creative with content that is not meant to last more than a day. 

Snapchat now counts more than...

Who have you been chatting with - Human or a Chatbot? Bots have become so pervasive that they are a part of the fabric of our everyday lives whether we completely realise it or not; they are more like our personal assistants, helping us communicate better with online b...

The number of businesses on Instagram has grown to a huge 25 million; the majority of which are small businesses. This is a figure that has increased by 15 million in the last 6 months.

Approximately 800 million people use Instagram each month, for discovering new busin...

Compared to last year the percentage of online shoppers in the UAE has increased to 16% which means many of us now like to shop online. 

The global as well as local e-commerce  trends indicate that the sector will reach $10b in 2018 and $20b in 2020 in the region from j...

2017 will be over soon. 

A lot has happened in the digital marketing world. 

As customers’ behaviors and demands change overtime, you may want to know what strategies and tactics will work best in 2018.

If you want to continue to thrive and gain competitive advantage in t...

Recently, Google’s CEO Sundar Pichai, opened his speech “we’re moving from a mobile-first world, to an AI first world”. This line sums up the future. Coming from mobile-first world, the impact mobile-phone had on everyone’s lives is huge. There is a saying: “There are...

Digital Marketing is less about planting digital touch points (the trees) than it is about transforming marketing as a whole (the forest).

While reading a white paper published by ATKearny, I realised what lies ahead of us as marketing professionals is a path not fully...

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